If you’ve landed on our page, you probably love all things pyjamas and we love you for that. Our mission is rather simple, we design sleepwear that aims to bring you joy. We are over the beige vibe, at Nidra we use fun and aesthetic prints to make wearing our pyjamas a cozy and comfortable experience for you.

Through our designs, we aim to inspire positivity, self-care and relaxation. We strongly believe that there are many mundane and boring things in life, but your pyjamas don't need to be that.

We spend a third of our life sleeping and we believe it's always a good idea to dress for the occasion. Enclothed cognition is a notion that focuses on what we wear and how that makes us feel. We carefully use prints and fabrics that we feel evoke happy emotions. 

Comfortable nightwear can help calm anxiety, making you feel
more relaxed and emotionally balanced. In a fast-paced world where we all have busy lives, hectic schedules and long days, slipping into a comfy pair of pyjamas in the evening is the ultimate symbol of relaxation. Sleeping is our body's way of achieving optimal rest and a good pair of pyjamas facilitate this. 

We are a small family run business and whilst we have a great team of individuals helping us with the manufacturing and supporting us, we make a lot of decisions first hand. We design, handpick materials, study the embroideries and ensure we keep learning to create the best for you.